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[Opinion] Mr. FIFA & Ballon D'Or Awards Change Rapidly. Who Is More Playful Among The Two Awards?

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Sports Weekly All-Media Original

In 2016, the FIFA World Player of the Year and the Ballon d'Or ended their six-year merger and were re-separated. Since then, there have been three major Mr. Awards in football. Among them, the European Footballer of the Year sponsored by UEFA has received some praise, but its influence is relatively low. The awards of FIFA and "France Football" have received more attention. Over the years, one of the outstanding feelings given by the two major awards is that the rules and dates of the awards are constantly changing, making it difficult for many ordinary fans to accurately grasp them.

By 2022, both awards will have undergone fundamental adjustments. The Ballon d'Or has completely changed the evaluation cycle from a natural year cycle to a European season cycle; Mr. FIFA will not award the award until close to March of the following year, and the review cycle is as long as one and a half years in order to cover the 2022 World Cup.

It is not difficult to see from the above table that the Golden Globe Award presentation time is originally stable, always in early December every year. In the past, the Golden Globe Award review cycle was based on the natural year. In 2022, it was changed to the European season cycle. However, the voting and award dates are still late, causing some judges to inevitably be affected by the new season when voting.

The World Footballer of the Year has changed to the European season cycle since 2017, but the award date is still erratic, either at the beginning of the following year, or in the autumn of that year, or at the end of the year. 2021 is the most exaggerated year. The inspection cycle ended on August 7 of that year, but the awards came belatedly in January of the following year.

In terms of the reputation of the two awards, the Golden Globe Award has a long history. The jury is composed of sports journalists from various countries. Its objectivity is more recognized and its status in the world has always been higher. After the World Footballer regained its independence, it was announced in October 2016 that fans can also participate in voting, and each national team/regional team coach, captain and national/regional media will each have a 25% weight. Although the scope of voting subjects is wider, coaches and captains are considered to have less grasp of the general trend of international football and less objectivity than professional reporters. Fan voting is also mixed with too many personal preferences.

However, in some aspects, the FIFA awards are far more serious than the Ballon d'Or. FIFA will publish extremely detailed award rules and standards every time. It will be fully open and transparent before and after the award. All voting details will be announced immediately after the award. The website page will also be made decent and beautiful. The award inspection cycle will be absolutely comprehensive. There will be no rules. If any day in any year is missed, the starting point of each year's review time will be connected to the ending point of the previous year – of course, whether the voters adhere to the same rigor is another matter.

As for "France Football", in terms of institutional size, it is naturally far inferior to FIFA. It is by no means an "authoritative media". Except for the official media whose mission is to convey official voices, the attributes of the media are completely incompatible with the word authority. Therefore, as a media that is not particularly large among media, "France Football" not only has a crude website, but also lacks information, and the award rules are also vague and general.

In the past, the Golden Globe Awards used the natural year as the award cycle, but voting was always held around October. The last two or three months of each year were in vain in terms of rules and were not rigorous. Since the epidemic, "France Football" has continued to play tricks, and the shocking cancellation of the 2020 Ballon d'Or is just the beginning. In recent years, the Golden Globe Awards have continued to add a wide variety of small awards, but the award criteria are not fully disclosed, or they themselves do not know it. For example, what are the criteria for the Best Forward Award? Can a weak country win the award if a prolific striker emerges? What are the criteria for the Best Club Award? Why are the criteria different in two years? Last year, Manchester City and Liverpool were actually tied according to public criteria. How were they ultimately divided? There is no explanation at all about the seating arrangements, it’s all a joke.

The friendliness of "France Football" award information disclosure has also declined. In recent years, voting details have not been announced immediately online. They have to wait for the next paper version of "France Football" magazine to be released, and the pictures taken by outsiders to be uploaded to the Internet can be released to everyone. Take a peek at the judges' choices. Since last year, "France Football" has limited the qualifications of judges to the top 100 countries/regions ranked by FIFA, which is also unreasonable. Although there have been some bizarre cases in recent years, such as the Sri Lankan judges falling in love with Alexander Arnold, the overall voting quality of judges from weak countries is not inferior to that of strong countries. Just as the votes of Asian judges are often closest to the final results, some journalists and judges from strong countries have mixed emotions and cast their votes. Give priority votes.

In fact, "France Football"'s timing for revising the Ballon d'Or selection cycle is also puzzling. The correction of the natural year to the season cycle is indeed what everyone wants, but why must this change be carried out in 2022, the Winter World Cup? Benzema won the Golden Ball one month before the World Cup started, and then missed the opportunity to participate in the World Cup. Messi won the World Cup, but had to wait for nearly a year before he could win the Golden Ball. Moreover, it cannot be ruled out that there are sudden changes in this year. Messi himself lacked performance, and other stars relied on their Champions League performances near the voting time. Some judges were more impressed, leading to the possibility that Messi's near-flawless World Cup may be less valuable than the Champions League.

At the same time, FIFA’s temporary modification of the 2022 award cycle for the World Cup is actually not serious: the current year’s assessment cycle is adjusted from August 8, 2021 to December 18, 2022, which is nearly one and a half years. So, The inspection period for Mr. FIFA in 2023 is only half a year?

Perfect World Wang Yuyun: Promote The Implementation Of ESG Development Concepts And Explore The Path Of Sustainable Corporate Development

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In recent years, as a "vane" for corporate sustainable development, ESG has received much attention among Chinese companies. In particular, listed companies, which are the pillars and fundamentals of the national economy, actively implement ESG concepts. Relevant regulatory authorities, investment institutions, etc. have also stepped up their efforts to promote the development of ESG and promote high-quality economic development.

On September 30, the "Third Xuanzang Road Culture and Philanthropy Forum – Charity Power and ESG Practice" event was successfully held in Dunhuang. Many well-known domestic experts, scholars, business representatives and representatives of social organizations attended this forum to discuss new ideas for Chinese companies to implement ESG development concepts in the new era.

Wang Yuyun, Senior Vice President and Chief Spokesperson of Perfect World () and Chairman of Perfect World Education, attended the roundtable forum "Sustainable Life Brought by Circular Economy Driven by ESG" and stated that we actively practice ESG concepts and promote internal circular economy models. transformation and integrate it into the company's operations and management. This is not only an important driving force for establishing a good brand image of enterprises, but also an important driving force for promoting sustainable development of enterprises and high-quality economic development.

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Wang Yuyun believes that the ESG concept embodies the organic integration of corporate governance development with environmental protection and social responsibility, and reflects the company's sustainable development capabilities and social contribution. At the same time, it can also encourage enterprises to implement the concepts of green development and innovative development, encourage enterprises to adopt energy-saving and environmentally friendly technologies, and participate in building a resource-saving and environment-friendly society.

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Exploring the development model of circular economy and promoting the development of ESG are highly consistent with the national "double carbon" goal. In the national "14th Five-Year Plan" and "2035 Vision Goals", "carbon peak" and "carbon neutrality" are clearly mentioned. Contents such as "and" and "Promoting the Transformation of Energy Structure" are greatly beneficial to the development of ESG. As an enterprise that has been recognized as one of the “Top 30 National Cultural Enterprises” 12 times, Perfect World actively carries out relevant practices, promotes the transformation of linear economic model to circular economic model, and explores new models to promote high-level development of ESG through circular economy.

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On the one hand, Perfect World Holdings Group actively promotes the migration of servers to the cloud to reduce carbon emissions, builds efficient computer rooms to reduce energy consumption, conducts green and low-carbon operations, organizes and carries out various environmental protection activities, and implements ESG concepts with practical actions. By cooperating with the Chenghua District Government of Chengdu, the old factory building was transformed into an innovative digital cultural and creative industrial park, and resource recycling and environmental protection concepts were actively implemented during the construction, such as linking eaves accumulation and air-conditioning drainage to the park lawn, Circular watering of tree areas, etc., integrates traditional old factory buildings with modern design to achieve recycling of resources. In the first half of this year, the park's enterprises achieved an output value of 170 million yuan, with an occupancy rate of 100%, achieving a double increase in economic value and social value.

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On the other hand, Perfect World Holdings Group continues to explore and embed ESG concepts into its products with the help of its business lines and products. For example, concepts such as environmental protection and circular economy models are conveyed in film and television works such as "The Taste of Warmth"; through game products, cooperation with Peking Opera, Suzhou Embroidery, Longquan Swords and other intangible cultural heritage, the inheritance is passed on to the world in a way that is more acceptable to young people. and promote the excellent traditional Chinese culture; Gubao Longji, a virtual anchor under e-sports, will officially serve as the "Shanghai Anti-Fraud Center Propaganda Officer" in 2022, actively participating in social welfare undertakings in a young and inter-dimensional way.

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In order to promote the effective implementation of the company's ESG practices, enhance internal ESG awareness, and improve the level of responsibility fulfillment, Perfect World established an ESG Promotion Committee in 2018. The company's CEO serves as the general guide of the committee, and senior business executives serve as committee members to promote ESG from an organizational structure. Systematization of management.

In addition, in the daily life of the company, Perfect World Holdings Group develops employees' awareness of environmental protection and ecological diversity by carrying out and organizing activities, conveys the concept of green, carpet, and sustainability, and advocates a circular economy model. Starting from ourselves, we encourage all people to participate in it to better promote the development of ESG.

"The improvement of the domestic ESG system requires continuous efforts. It not only relies on enterprises, but also requires the joint efforts of governments, associations, society and other stakeholders. We must pay attention to the role of practicing ESG concepts in economic growth and promote internal circulation within enterprises. Only the transformation of the economic model can greatly promote the high-quality development of our country's economy." Wang Yuyun said.

It is reported that Perfect World’s efforts in promoting ESG development have also been recognized by all sectors of society. In terms of MSCI ESG rating, Perfect World has jumped two levels to BBB level for two consecutive years. In the Shenzhen Stock Exchange's national securities ESG rating system, Perfect World was awarded the best score of "AAA". In 2022, Perfect World won the "Ram Charan Management Practice Corporate ESG Practice Award", and the case was selected into the Chinese version of the Harvard Business Review case library.