□Our reporter Li Yan

Currently, Hebei Radio and Television Station's "Yanzhao Legend" column is broadcasting a 40-episode series of programs "Tangshan Industrial and Commercial History", which takes the modern industrial and commercial development of Tangshan as the epitome of local spiritual culture and displays the unique regional style. Although it is a historical and cultural radio program, it is not boring. This is because every story in "The Legend of Yanzhao" takes place in Hebei, and every protagonist is a fellow from Hebei. Wang Zhi, the chief producer of the column, proposed at the beginning of preparing the program that we should use news to tell history, use literature and art to tell culture, and use storytelling to show the long and profound humanistic history, brilliant and colorful cultural heritage, generosity and sincerity of Beijing, Tianjin and Hebei. The character of Yan and Zhao.

"Legends of Yanzhao" is the first large-scale local cultural radio program launched by Hebei Radio and Television Station. In order to create high-quality products, the column team specially invited Guo Xichang, a well-known documentary director from CCTV, to serve as the chief editor and director. The main creative and lecture team is composed of well-known experts and scholars in Hebei Province. Wang Zhi told a reporter from China Press, Publication, Radio and Television: "Being grounded not only requires people's livelihood news, but also culture. Although this program is produced by experts, it must be story-based, entertaining, and popular. This way we can reach a wider audience.”

Zhang Tian, ​​editor of the "Legends of Yanzhao" column, told reporters: "Faced with a series of grand topics and manuscripts embodying the efforts of experts, the rich Yanzhao culture is shocking. As the first draft of the program First batch of readers, as a native of Hebei, I can't help but be proud of the cultural heritage of Hebei, and I am secretly amazed by the wonderful stories in my hand." While being proud of their hometown, the editors of the column team are also secretly working hard to Make bold innovations in program content, format, arrangement and other aspects. For example, we can give full play to the charm of the voice and language of radio, so that the logically rigorous text materials written by experts can be "translated" by the edited radio language into expressions full of homely flavor.

The "Legends of Yanzhao" column team believes that when a dish is served on the table, the most eye-catching thing is its presentation. The selling point of a radio program is its listenability. The lecturers have different personalities and styles. During the recording process, the editor will communicate the recording style differently according to each person. For example, Wang Lu, a scholar of red culture, speaks very distinctively. He speaks quickly and has a short temper. During the recording process, Ma Qiannan, who is in charge of recording, will always remind him to slow down his speech and try to speak each sentence clearly to ensure that the audience can hear it clearly. After the show was broadcast, Wang Lu's slightly hoarse but passionate voice received praise from many listeners. This was something no one expected before the program was produced.

Since the launch of "Legend of Yanzhao" in April 2013, it has successively launched nearly 800 episodes in 9 series including "Root Culture", "Royal Culture", "Folk Culture", "Chengyi Culture" and "Great Wall Culture". The "Legends of Yanzhao" column team also went out of the live broadcast room to carry out a series of activities "Listen to the Legends of Yanzhao and Travel to the Land of Hebei" and launch the "Root Journey" and "Red Journey". With the expansion of its influence, the "circle of friends" of listeners in the Beijing-Tianjin-Hebei region gathered by "Legend of Yanzhao" has also continued to expand. Many local chronicle offices in Hebei Province have stated that on the theme of disseminating historical culture, they will refer to this program model, integrate resources, and produce regional historical and cultural products.

Wang Zhi analyzed that: ""The Legend of Yanzhao" is an organic combination of expert and host explanations, popular narration, story-based expression, highlighting the characteristics of broadcasting; it is presented in a series, coherent and interlocking, the content is popular, and the form is good Innovation and down-to-earth language make the program come alive."